District Governor

Lilu Alino

Lilu is an educator, an entrepreneur, and a Chamber advocate. But her enduring passion is service work in Rotary.

Lilu has been teaching at her alma mater, St. Theresa’s College-Cebu where she graduated with a degree in Mass Communications. She has been teaching under the Masscom and Business programs since 1983. She is presently a board member of the STC Foundation.

She has over 35 years experience in Marketing Communication and is presently the managing director of Lilu Advertising and Marketing Solutions Inc.

Lilu has served the Cebu Chamber of Commerce and Industry for over 10 years; she was appointed as Cebu Business Month Chair and Adviser in 2018-2019, Vice-President for External Affairs in 2020-2021, and currently as Trustee where she advocates for ease of doing business and to elevate the creative industry as another economic driver for Cebu. She is affiliated with the Philippine Marketing Association as Past President, Philippine Retailers Association as convenor for the Outstanding Filipino Retailer (Cebu), and Cebu International Film Festival as Past President and current Board Member.

Lilu is a proud member of Rotary Club of Cebu Gloria Maris since 2004. She was awarded as the most outstanding President of District 3860 in RY2008-2009. She has served Rotary International as Assistant Public Image Chair in 2013-2015 for Zone 7A covering the Philippines and Indonesia. Lilu has served District 3860 in different positions since 2007. She served as Public Image Chair for 3 years, under her leadership, District 3860 was presented the outstanding performance award in public relations at the Rotary Institute in Bangkok in 2010. She served as District Governor’s Representative to the Philippine Rotary Magazine for 3 years. She also served as Chair for Global Rewards, Deputy District Governor for Programs, District Awards Chair, District Trainer, and District Secretary. Currently, Lilu is the District Rotary Foundation Committee Chair serving 3 years until RY 2021-2022. Lilu will serve as District Governor in RY2022-2023.

Her touchstone is her family: husband Dongie, a businessman and daughters, Marie Genevieve, a nurse in Australia and Marie Noelle, a writer and educator.